Employing disabled people good for biz: IIM-A study

Ahmedabad: Specially-abled employees boost retail business, and employing them makes sound business sense, claims a recent IIM-A study, which found customers are more positive towards outlets or malls that employ disabled people, and also show greater inclination towards returning there for further purchases.

Among other things, the study’s focus was to find out whether employing people with disabilities led to changes in business performance.

Source : http://timesofindia.indiatimes.com/city/ahmedabad/Employing-disabled-people-good-for-biz-IIM-A-study/articleshow/51489218.cms

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